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Día de Muertos reaches mainstream retail as museums wrestle with cultural dilution

Cesáreo Moreno warns that commercialization risks diluting spiritual meaning

1 Oct 30 · 14d ago · 4 articles · 1 post · 2 sources · development 1 of 1

The National Museum of Mexican Art's chief curator expresses concern that the holiday's spiritual aspect is being watered down for commerce and conflated with Halloween, comparing it to how Christmas and Easter have been secularized. The museum is hosting its 40th annual ofrenda exhibition through November 29.

Cesáreo Moreno warns that commercialization risks diluting spiritual meaning
Chicago Tribune

“Mostly now, I guess I just want people to keep Day of the Dead separate from Halloween. But Día de Muertos is a spiritual remembrance, and very different, and my biggest concern is that it becomes melded into Halloween and that the spiritual aspect is watered down to sell stuff — the way Christmas and Easter already is.”

Cesáreo Moreno

Cesáreo Moreno Chief curator, National Museum of Mexican ArtRobert Valadez Pilsen artist and second-generation Mexican AmericanCarina Yepez Pilsen resident and textile artistNational Museum of Mexican Art Cultural institution

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What was reported 1 claim about this development

  1. 4 outlets As Día de Muertos goes mainstream, who the ofrendas in Pilsen are actually for

    first by Chicago Tribune, 14d ago · also Orlando Sentinel, Baltimore Sun, Mercury News

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