CultureQuiet 68d · day 70
Steinem's Fight for 'Ms.' at the Times: How She Won Over Rosenthal
Gloria Steinem pressed The New York Times to adopt 'Ms.' as a universal honorific for women in the 1970s, eventually winning over executive editor Abe Rosenthal.
What to know
- Gloria Steinem's campaign to establish 'Ms.' as a universal honorific for women faced significant resistance from The New York Times in the 1970s.
- Steinem engaged in a direct exchange of letters with the Times's executive editor Abe Rosenthal to press the case for adopting 'Ms.'
- The Times eventually agreed and adopted 'Ms.' as standard usage, representing a victory in Steinem's broader effort to change societal conventions around how women are addressed.
Gloria Steinem Feminist activistAbe Rosenthal Executive editor of The New York Times
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