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ClimateQuiet 13d · day 14

Google commits 1M carbon credits from Indian rice-farming startup Mitti Labs

Tech giant's largest methane-reduction deal covers 100,000 hectares across three Indian states through 2030.

What to know

  • Google's largest carbon credit deal targets methane from rice farming, a major climate pollutant responsible for 10% of global methane emissions and one-third of current warming.
  • The four-year deal covers 100,000 hectares across three Indian states and will pay over 70,000 farmers to adopt practices cutting methane 50% and water use 40% while maintaining crop yields.
  • Google faces mounting pressure to reach net-zero by 2030 as its own emissions grew 18% in 2025 due to AI infrastructure expansion; this deal signals a focus on near-term warming reduction through methane cuts.

“Rice paddies, continuously flooded under traditional farming practices, are among the largest human-induced sources of methane, accounting for more than 10% of global methane emissions.”

Mitti Labs, Company statement · PRNewswire ↗

Google Carbon credit buyerMitti Labs Climate-tech startupXavier Laguarta Mitti Labs co-founderKate Brandt Google Chief Sustainability Officer

Google commits 1M carbon credits from Indian rice-farming startup Mitti Labs
The Hindu

How it unfolded 1 development · click the chart to see its coverage articlesposts

Peak 5 pieces in 4h at Sep 10, 8 AM; 6 pieces over 14 days (5 articles · 1 post) Sep 10, 8 AM — 5 pieces · 4 articles · 1 post — Google News 3, Mastodon 1, Newswires 1Sep 10, 12 PM — quietSep 10, 4 PM — quietSep 10, 8 PM — 1 piece · 1 article — Newswires 1Sep 11, 12 AM — quietSep 11, 4 AM — quietSep 11, 8 AM — quietSep 11, 12 PM — quietSep 11, 4 PM — quietSep 11, 8 PM — quietSep 12, 12 AM — quietSep 12, 4 AM — quietSep 12, 8 AM — quietSep 12, 12 PM — quietSep 12, 4 PM — quietSep 12, 8 PM — quietSep 13, 12 AM — quietSep 13, 4 AM — quietSep 13, 8 AM — quietSep 13, 12 PM — quietSep 13, 4 PM — quietSep 13, 8 PM — quietSep 14, 12 AM — quietSep 14, 4 AM — quietSep 14, 8 AM — quietSep 14, 12 PM — quietSep 14, 4 PM — quietSep 14, 8 PM — quietSep 15, 12 AM — quietSep 15, 4 AM — quietSep 15, 8 AM — quietSep 15, 12 PM — quietSep 15, 4 PM — quietSep 15, 8 PM — quietSep 16, 12 AM — quietSep 16, 4 AM — quietSep 16, 8 AM — quietSep 16, 12 PM — quietSep 16, 4 PM — quietSep 16, 8 PM — quietSep 17, 12 AM — quietSep 17, 4 AM — quietSep 17, 8 AM — quietSep 17, 12 PM — quietSep 17, 4 PM — quietSep 17, 8 PM — quietSep 18, 12 AM — quietSep 18, 4 AM — quietSep 18, 8 AM — quietSep 18, 12 PM — quietSep 18, 4 PM — quietSep 18, 8 PM — quietSep 19, 12 AM — quietSep 19, 4 AM — quietSep 19, 8 AM — quietSep 19, 12 PM — quietSep 19, 4 PM — quietSep 19, 8 PM — quietSep 20, 12 AM — quietSep 20, 4 AM — quietSep 20, 8 AM — quietSep 20, 12 PM — quietSep 20, 4 PM — quietSep 20, 8 PM — quietSep 21, 12 AM — quietSep 21, 4 AM — quietSep 21, 8 AM — quietSep 21, 12 PM — quietSep 21, 4 PM — quietSep 21, 8 PM — quietSep 22, 12 AM — quietSep 22, 4 AM — quietSep 22, 8 AM — quietSep 22, 12 PM — quietSep 22, 4 PM — quietSep 22, 8 PM — quietYesterday, 12 AM — quietYesterday, 4 AM — quietYesterday, 8 AM — quietYesterday, 12 PM — quietYesterday, 4 PM — quietYesterday, 8 PM — quietToday, 12 AM — quietToday, 4 AM — quiet 1
Sep 11Sep 12Sep 13Sep 14Sep 15Sep 16Sep 17Sep 18Sep 19Sep 20Sep 21Sep 22now · 6:44 AM ET
  1. 1

    Mitti Labs and Google detail climate and water impact of deal

    The partnership is projected to eliminate 3 million tons of near-term warming impact (GWP20, equivalent to 1 million tons of GWP100 impact) and conserve billions of gallons of water equivalent to Bengaluru's annual supply for three years. Mitti Labs' GeoAI platform fuses satellite radar data with field measurements to track crop health and flooding at individual smallholder plot resolution.

    “Google is committed to finding the most promising solutions that neutralize warming across both the near and long term. Mitti Labs' approach delivers critical near-term atmospheric impact by cutting methane emissions, while conserving billions of gallons of water and empowering smallholder farmers.”
    — Kate Brandt
    1. first by The Wire India, 13d ago · also BusinessLine, The Hindu

      2 more headlines
  2. background

    Google and Mitti Labs announce carbon credit partnership — Google agrees to buy 1 million carbon credits from Indian climate-tech startup Mitti Labs through 2030, covering rice farms across Karnataka, Andhra Pradesh, and Telangana. The deal reaches about 100,000 hectares at peak delivery and will transition over 70,000 farmers to water and methane-savings irrigation practices.

  3. background

    Google releases environmental report showing 18% emissions growth — Google's greenhouse gas emissions in 2025 grew 18% year-over-year to about 14.5 million metric tons of carbon dioxide equivalent, per its environmental report released in June, as the company invests heavily in AI infrastructure while pursuing a net-zero goal by 2030.