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BusinessQuiet 4d · day 8

Volkswagen slashes 2026 profit outlook as Porsche writedown, China slump bite

A €10 billion charge, mostly tied to a struggling Porsche, forces VW to cut margin guidance to as little as 1%.

newest coverage 4d agosummary written 4d ago12 pieces210 likes & upvotes9 comments BlueskyNewswiresX

What to know

  • VW cut its 2026 operating margin guidance to as low as 1%, down from a prior 4%-5.5% target, and lowered revenue guidance to about €315 billion.
  • About €6 billion of the roughly €10 billion in one-off charges stem from a writedown on VW's 75.4% stake in Porsche, hit by US tariffs and a collapse in Chinese luxury demand.
  • The warning follows VW's early-September restructuring deal doubling planned job cuts to 100,000 and halving its model lineup.
  • VW and Porsche shares fell sharply on the announcement and continued sliding into the following week.

“further deterioration in the market environment, especially in China, as well as an accelerated shift in demand in favour of battery-electric vehicles”

Volkswagen, Company statement · Reuters (via Investing.com) ↗ · Sep 17

Volkswagen AG World's second-largest automakerArno Antlitz Volkswagen finance chief (CFO)Porsche AG VW sports car division, 75.4% owned by VWPorsche SE Volkswagen's top shareholder

Volkswagen slashes 2026 profit outlook as Porsche writedown, China slump bite
Investing.com News

How it unfolded 6 developments, newest first · click a bar or a number to jump articlesposts

Peak 4 pieces in two hours at Sep 18, 12 PM; 12 pieces over 8 days (10 articles · 2 posts) Sep 18, 10 AM — 3 pieces · 2 articles · 1 post — Newswires 2, Bluesky 1Sep 18, 12 PM — 4 pieces · 4 articles — Newswires 4Sep 18, 2 PM — quietSep 18, 4 PM — quietSep 18, 6 PM — quietSep 18, 8 PM — quietSep 18, 10 PM — quietSep 19, 12 AM — quietSep 19, 2 AM — quietSep 19, 4 AM — quietSep 19, 6 AM — quietSep 19, 8 AM — quietSep 19, 10 AM — quietSep 19, 12 PM — quietSep 19, 2 PM — quietSep 19, 4 PM — quietSep 19, 6 PM — quietSep 19, 8 PM — quietSep 19, 10 PM — quietSep 20, 12 AM — quietSep 20, 2 AM — quietSep 20, 4 AM — quietSep 20, 6 AM — quietSep 20, 8 AM — quietSep 20, 10 AM — quietSep 20, 12 PM — quietSep 20, 2 PM — quietSep 20, 4 PM — quietSep 20, 6 PM — quietSep 20, 8 PM — quietSep 20, 10 PM — quietSep 21, 12 AM — quietSep 21, 2 AM — 2 pieces · 2 articles — Newswires 2Sep 21, 4 AM — quietSep 21, 6 AM — 1 piece · 1 article — Newswires 1Sep 21, 8 AM — quietSep 21, 10 AM — 1 piece · 1 article — Newswires 1Sep 21, 12 PM — quietSep 21, 2 PM — quietSep 21, 4 PM — quietSep 21, 6 PM — quietSep 21, 8 PM — quietSep 21, 10 PM — quietSep 22, 12 AM — quietSep 22, 2 AM — 1 piece · 1 post — X 1Sep 22, 4 AM — quietSep 22, 6 AM — quietSep 22, 8 AM — quietSep 22, 10 AM — quietSep 22, 12 PM — quietSep 22, 2 PM — quietSep 22, 4 PM — quietSep 22, 6 PM — quietSep 22, 8 PM — quietSep 22, 10 PM — quietSep 23, 12 AM — quietSep 23, 2 AM — quietSep 23, 4 AM — quietSep 23, 6 AM — quietSep 23, 8 AM — quietSep 23, 10 AM — quietSep 23, 12 PM — quietSep 23, 2 PM — quietSep 23, 4 PM — quietSep 23, 6 PM — quietSep 23, 8 PM — quietSep 23, 10 PM — quietSep 24, 12 AM — quietSep 24, 2 AM — quietSep 24, 4 AM — quietSep 24, 6 AM — quietSep 24, 8 AM — quietSep 24, 10 AM — quietSep 24, 12 PM — quietSep 24, 2 PM — quietSep 24, 4 PM — quietSep 24, 6 PM — quietSep 24, 8 PM — quietSep 24, 10 PM — quietYesterday, 12 AM — quietYesterday, 2 AM — quietYesterday, 4 AM — quietYesterday, 6 AM — quietYesterday, 8 AM — quietYesterday, 10 AM — quietYesterday, 12 PM — quietYesterday, 2 PM — quietYesterday, 4 PM — quietYesterday, 6 PM — quietYesterday, 8 PM — quietYesterday, 10 PM — quietToday, 12 AM — quietToday, 2 AM — quietToday, 4 AM — quietToday, 6 AM — quietToday, 8 AM — quietToday, 10 AM — quietToday, 12 PM — quiet 1–3456
Sep 19Sep 20Sep 21Sep 22Sep 23Sep 24yesterdaynow · 1:38 PM ET
  1. 6

    Social commentary highlights Porsche's reversal of fortune

    Online commentary noted Porsche's shift from being Volkswagen's most valuable brand to the source of a €6 billion writedown and the main driver of the group's cut margin forecast.

    “Porsche has gone from Volkswagen's crown jewel to the thing dragging the whole group down.”
    — @MarioNawfal

    • 🇩🇪 Porsche has gone from Volkswagen’s crown jewel to the thing dragging the whole group down. VW just cut its 2026 margin forecast to 1% at best, largely because of Porsche, and took a €6 billion writedown on its 75% stake in the brand. Porsche has been hammered by its retreat

      @MarioNawfalX4d ago6▲view on X ↗
  2. 5

    Analysts say Porsche has lost its shine within VW group

    Commentary framed Porsche, once VW's most profitable brand, as the primary drag on group results after the writedown and margin cut.

    1. 1 outlet Porsche loses its shine as Volkswagen’s profit outlook takes hit

      first by Seeking Alpha, 5d ago

  3. 4

    VW and Porsche shares extend losses

    Shares in Volkswagen and Porsche continued to slide into the following week as investors kept reacting to the profit warning.

    1. 2 outlets first by Investing.com News, 5d ago · also Seeking Alpha · read ↗

  4. 2 days quiet
  5. 3

    Coverage ties warning to China, BEV shift and tariffs

    Reports detailed that the charges reflect a 20% contraction in China's auto market, US tariffs hitting Porsche, Asian rivals gaining share in Europe, and a shift toward lower-margin electric vehicles hurting Audi and VW passenger brands.

    “We have no time to lose…”
    — Arno Antlitz
  6. 2

    VW and Porsche stock drop on the warning

    Volkswagen shares closed down 5.6%, Porsche AG fell 3.3%, and top shareholder Porsche SE dropped 4.9% after the profit warning was announced.

    • carlquintanilla.bsky.social

      (Reuters) - German carmakers Volkswagen and Porsche Holding cut their outlook on Friday, citing a challenging market environment. @reuters.com

      carlquintanilla.bsky.socialBluesky8d ago204▲view on Bluesky ↗
  7. 1

    Volkswagen cuts 2026 profit and revenue guidance

    VW said it now expects an operating margin of up to 1% in 2026, down from a prior 4%-5.5% target, and cut its revenue forecast to about €315 billion from €321.9 billion, citing roughly €10 billion in one-time charges, about €6 billion of which stem from revised assumptions for Porsche.

    “There is no sign of consolidation … We cannot escape this trend.”
    — Arno Antlitz

    1. 2 outlets first by Yahoo Finance, 7d ago · also Quartz · read ↗

    2. 1 outlet VW cuts 2026 profit outlook on Porsche impairment, China woes

      first by Yahoo Finance, 5d ago

    1 more claim →
  8. background

    VW supervisory board approves record restructuring — Volkswagen's supervisory board signed off on doubling planned workforce reductions to 100,000 positions and cutting its model lineup in half, described as the company's biggest-ever restructuring.

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