Whey protein caught in US-Canada trade war as tariffs escalate
50% tariffs on whey imports are squeezing Canadian manufacturers and threatening US consumers as Trump and Canada's Carney exchange retaliatory trade measures.
What to know
- Whey protein—a key ingredient in protein powders and high-protein foods—is caught between Trump's 50% tariffs on Canadian dairy and Canada's matching retaliatory tariffs on US goods.
- Canadian manufacturers depend heavily on US whey imports and lack domestic processing capacity, putting them under acute supply pressure; switching to alternatives like pea protein requires costly product reformulation.
- The tariff war affects both countries: Canadian consumers and manufacturers face steeper costs, while US consumers may see price increases as suppliers adjust supply chains.
Donald Trump US President
Mark Carney Canadian Prime MinisterJim McMahon CEO, Fit Foods LPAaron Skelton President, Canadian Health Food Association
How it unfolded 1 development · click the chart to see its coverage articlesposts
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Supply chain disruption threatens Canadian protein food industry
Industry representatives warn that switching to alternative proteins like pea protein is not straightforward, as it requires reformulating entire products and restructuring supply chains—changes that could raise consumer prices. Aaron Skelton, president of the Canadian Health Food Association, noted that alternatives are difficult to evaluate.
“Economic tools can be turned on and off fairly quickly. Supply chains can't.”
— Aaron Skelton -
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https://www. europesays.com/3275844/ ‘It’s devastating’: The US-Canada trade war is putting protein on the menu # business # tariffs # TradeWar
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background
Canadian manufacturers scramble to stockpile whey before tariffs take effect — Jim McMahon, CEO of Fit Foods LP, a British Columbia whey protein powder manufacturer, rushed to stockpile six months' worth of whey inventory before Canada's 50% tariffs on US goods took effect on September 8. He had to borrow money to cover the cost, including rush fees and storage.
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Trump bans US businesses from buying Canadian whey products — Trump retaliated to Canada's tariffs by banning American businesses from purchasing a range of Canadian-made products, including whey protein concentrate—the cheese byproduct commonly used in protein snacks and powders.
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Canada retaliates with matching 50% tariffs on US goods — After Trump applied 50% duties on Canadian dairy products including whey, Canadian Prime Minister Mark Carney matched the US tariffs with dollar-for-dollar retaliatory tariffs on American goods.
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Trump imposes 50% tariffs on $20 billion of Canadian goods — US President Donald Trump imposed 50% duties on $20 billion worth of Canadian goods, citing alleged "increased discrimination against U.S. commerce." Canada's dairy industry was specifically targeted, with the Trump administration arguing that Canadian quotas unfairly limit US dairy farmer sales before steep tariffs kick in.
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first by CTV News, 1d ago
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