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TechQuiet 11d · day 18

Apple Watch Ultra 4 hits $699.99 in first major discount since launch

Amazon cuts the new flagship smartwatch by $99, matching expectations for early-season Black Friday pricing.

What to know

  • Apple Watch Ultra 4 reaches $699.99 on Amazon—its first major discount since September launch, $99 off the $799 list.
  • Previous-generation Ultra 3 also discounted to $649 ($150 off), matching last year's Black Friday patterns.
  • Deal trackers expect price volatility through the 2026 Black Friday season, with $120 discounts possible but $99 cuts more likely across the Ultra 4 lineup.
  • Discounts arrive just ahead of peak holiday shopping season, with both models maintaining 4.7–4.8 star Amazon ratings.

“At $649 on Amazon, this is a notable discount on a premium Apple wearable that's built for outdoor use and serious training.”

Android Authority, Tech outlet · Android Authority ↗

Amazon RetailerApple ManufacturerAndroid Authority Tech deals outlet9to5Toys Deal tracking outlet

Apple Watch Ultra 4 hits $699.99 in first major discount since launch
Android Authority

How it unfolded 4 developments, newest first · click a bar or a number to jump articlesposts

Peak 5 pieces in 4h at Oct 30, 12 PM; 15 pieces over 18 days (11 articles · 4 posts) Oct 26, 4 AM — 1 piece · 1 article — Google News 1Oct 26, 8 AM — quietOct 26, 12 PM — quietOct 26, 4 PM — quietOct 26, 8 PM — quietOct 27, 12 AM — quietOct 27, 4 AM — quietOct 27, 8 AM — quietOct 27, 12 PM — quietOct 27, 4 PM — quietOct 27, 8 PM — quietOct 28, 12 AM — quietOct 28, 4 AM — quietOct 28, 8 AM — quietOct 28, 12 PM — quietOct 28, 4 PM — quietOct 28, 8 PM — quietOct 29, 12 AM — quietOct 29, 4 AM — quietOct 29, 8 AM — quietOct 29, 12 PM — quietOct 29, 4 PM — quietOct 29, 8 PM — quietOct 30, 12 AM — quietOct 30, 4 AM — quietOct 30, 8 AM — 1 piece · 1 post — Mastodon 1Oct 30, 12 PM — 5 pieces · 5 articles — Google News 4, Newswires 1Oct 30, 4 PM — 2 pieces · 2 articles — Google News 1, Newswires 1Oct 30, 8 PM — quietOct 31, 12 AM — quietOct 31, 4 AM — quietOct 31, 8 AM — 3 pieces · 1 article · 2 posts — Mastodon 2, Newswires 1Oct 31, 12 PM — quietOct 31, 4 PM — quietOct 31, 8 PM — quietNov 1, 12 AM — quietNov 1, 3 AM — quietNov 1, 7 AM — quietNov 1, 11 AM — quietNov 1, 3 PM — 2 pieces · 2 articles — Google News 2Nov 1, 7 PM — quietNov 1, 11 PM — 1 piece · 1 post — Mastodon 1Nov 2, 3 AM — quietNov 2, 7 AM — quietNov 2, 11 AM — quietNov 2, 3 PM — quietNov 2, 7 PM — quietNov 2, 11 PM — quietNov 3, 3 AM — quietNov 3, 7 AM — quietNov 3, 11 AM — quietNov 3, 3 PM — quietNov 3, 7 PM — quietNov 3, 11 PM — quietNov 4, 3 AM — quietNov 4, 7 AM — quietNov 4, 11 AM — quietNov 4, 3 PM — quietNov 4, 7 PM — quietNov 4, 11 PM — quietNov 5, 3 AM — quietNov 5, 7 AM — quietNov 5, 11 AM — quietNov 5, 3 PM — quietNov 5, 7 PM — quietNov 5, 11 PM — quietNov 6, 3 AM — quietNov 6, 7 AM — quietNov 6, 11 AM — quietNov 6, 3 PM — quietNov 6, 7 PM — quietNov 6, 11 PM — quietNov 7, 3 AM — quietNov 7, 7 AM — quietNov 7, 11 AM — quietNov 7, 3 PM — quietNov 7, 7 PM — quietNov 7, 11 PM — quietNov 8, 3 AM — quietNov 8, 7 AM — quietNov 8, 11 AM — quietNov 8, 3 PM — quietNov 8, 7 PM — quietNov 8, 11 PM — quietNov 9, 3 AM — quietNov 9, 7 AM — quietNov 9, 11 AM — quietNov 9, 3 PM — quietNov 9, 7 PM — quietNov 9, 11 PM — quietNov 10, 3 AM — quietNov 10, 7 AM — quietNov 10, 11 AM — quietNov 10, 3 PM — quietNov 10, 7 PM — quietNov 10, 11 PM — quietYesterday, 3 AM — quietYesterday, 7 AM — quietYesterday, 11 AM — quietYesterday, 3 PM — quietYesterday, 7 PM — quietYesterday, 11 PM — quietToday, 3 AM — quietToday, 7 AM — quietToday, 11 AM — quietToday, 3 PM — quietToday, 7 PM — quiet 12–4
Oct 27Oct 29Oct 31Nov 2Nov 4Nov 6Nov 8Nov 10now · 8:28 PM ET
  1. 4

    Apple Watch Ultra 4 gets first major price cut to $699.99

    The new Ultra 4 receives its first significant discount since launch, dropping $99 to $699.99 on Amazon—12% off the $799 list price and the best deal of the year.

    “The Apple Watch Ultra 4 just got its first big price cut since launch, and it's a strong one.”
    — Android Authority
    1. 1 outlet first by Android Authority, 13d ago · read ↗

    • appleinsider@mastodon.social

      Amazon has slashed $100 off the new Apple Watch Ultra 4, matching the lowest price on record. https:// appleinsider.com/articles/26/1 1/02/amazon-slashes-apple-watch-ultra-4-to-all-time-best-69999-price?utm_medium=social&utm_source=mastodon

      appleinsider@mastodon.socialMastodon10d agoview on Mastodon ↗
  2. 3

    Deal trackers forecast Black Friday volatility for Ultra 4

    9to5Toys reports the $99 discount matches the previous year's Black Friday deals on the Ultra 3, and expects pricing to fluctuate through the season with possible deeper cuts.

    “While there is certainly a chance we see the new Ultra 4 down lower than this in the coming weeks, there is no way to say for sure. Something like $120 off is possible, but it is more likely to see a larger collection of configurations drop right down to $699.”
    — 9to5Toys
  3. 2

    Apple Watch Ultra 3 drops to $649 with $150 off

    Amazon cuts the Ultra 3 from $799 to $649, a 19% discount on the GPS+Cellular titanium model with Alpine Loop.

    “Amazon just knocked $150 off the Apple Watch Ultra 3, dropping it from its $799 recommended retail price to $649.”
    — Android Authority
    1. 1 outlet first by Trusted Reviews, 13d ago · read ↗

    2. 1 outlet first by Android Authority, 13d ago · read ↗

    • New Black Apple Watch Ultra 4 just dropped back to all-time low at nearly $100 off https:// 9to5toys.com/2026/10/30/new-bl ack-apple-watch-ultra-4-best-price/?utm_source=flipboard&utm_medium=activitypub Posted into Apple Deals @ apple-deals-9to5mac

      9to5mac@flipboard.comMastodon13d agoview on Mastodon ↗
  4. 3 days quiet
  5. 1

    Apple Watch Ultra 3 discounted to lowest price on Amazon

    The previous-generation Ultra 3 reaches its lowest price at an unspecified discount on Amazon.

    1. 3 outlets first by MacRumors, 12d ago · also AppleInsider, The Verge · read ↗

    2. 2 outlets first by AndroidPure, 13d ago · also 9to5Toys · read ↗

    1 more claim →
  6. background

    Apple Watch Ultra 4 launches at $799 — Apple releases the Ultra 4, its flagship outdoor smartwatch with up to 50 hours battery life, dual-frequency GPS, and satellite safety features.

What people are saying 0 voices from 0 sites · best of 2 · verbatim