Retailers roll out early Black Friday 2026 deals ahead of Nov. 27 sale
Best Buy, Amazon, Apple resellers and others begin discounting weeks before the official Black Friday date.
What to know
- Black Friday 2026 falls on Friday, November 27, but major retailers began discounting Apple products, electronics and apparel weeks in advance.
- Best Buy's published calendar runs pre-Halloween doorbusters through a Nov. 19–28 Black Friday sale, Nov. 29–30 Cyber Monday, and a Dec. 18–24 last-minute sale.
- Deal coverage has been continuous and incremental, with outlets like MacRumors, Tom's Guide, Mashable and PCMag updating roundups almost daily as new discounts on MacBooks, iPads, AirPods and sub-$50 gadgets go live.
- Some tracked prices, such as on the M5 MacBook Air and iPad models, are described as lowest-ever or matching Prime Day levels.
Best Buy RetailerApple Manufacturer whose products are discountedMacRumors Deal-tracking outletTom's Guide Deal-tracking outlet
How it unfolded 6 developments, newest first · click a bar or a number to jump articlesposts
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MacRumors reports lowest-ever prices on Apple Macs
MacRumors reported tracking lowest-ever prices ahead of Black Friday on the M5 MacBook Air, MacBook Neo, new Mac mini and Mac Studio.
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first by MacRumors, 7d ago
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Tom's Guide updates its under-$50 deal picks
Tom's Guide published an updated list of 27 early Black Friday deals under $50, including Apple, Ninja and Skechers products.
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first by Tom's Guide, 7d ago
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Apple-focused outlets publish broad early deal roundups
MacRumors and PCMag published comprehensive lists of early Black Friday Apple deals spanning AirPods, iPad, Apple Watch and MacBooks as the shopping month officially began.
- 2 days quiet
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Early iPad deals reported to match Prime Day pricing
Mashable reported early Black Friday iPad deals, including $50 off the A16 iPad and $54 off the iPad mini, matching prices seen during Prime Day.
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1 outlet first by Mashable, 12d ago · read ↗
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- 1 day quiet
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Deal trackers highlight discounts of 50% or more
Tom's Guide rounded up early Black Friday deals discounted by 50% or more from brands including Ring, Blink, ASICS, Shark and Patagonia, available from Amazon, Walmart, REI and Best Buy.
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1 outlet 27 early Black Friday deals that are 50% off or more — shop Asics, Shark, Patagonia and more
first by Tom's Guide, 13d ago
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Outlets begin tracking sub-$50 early Black Friday deals
Mashable published a roundup of early Black Friday deals under $50, including security cameras, earbuds, a portable speaker and a video doorbell, noting Amazon had already started cutting prices weeks ahead of the holiday.
“DoorBOOsters…”
— Best Buy, Retailer · source -
background
Best Buy details its Black Friday sale calendar — Best Buy announced a pre-Halloween "DoorBOOsters" event on October 30, with weekly doorbusters through the season; its Black Friday sale runs November 19–28, Cyber Monday deals run November 29–30, and a last-minute savings week runs December 18–24.