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Apple is prototyping a screenless fitness tracker to rival Whoop

Reports place any launch at 2028 or later, after AI glasses

3 Sep 22 12:45 PM · 1d ago · 6 articles · 1 post · 2 sources · development 3 of 3

Outlets summarizing the Bloomberg scoop note that Cook and Cue are personally interested in the device, that Cue now leads Apple's health teams and favors simpler interfaces like Whoop and Oura, and that a release would not arrive before 2028, after Apple's planned AI smart glasses and camera-equipped AirPods.

Reports place any launch at 2028 or later, after AI glasses
MacRumors

“Apple has apparently been "exploring" the category for months and has developed prototypes, but hasn't decided whether the project will move forward.”

MacRumors, summarizing Bloomberg report · rss ↗

Tim CookTim Cook Apple Executive ChairmanEddy CueEddy Cue Apple services chief, head of health teamsMark Gurman Bloomberg reporterWhoop Fitness wearable maker

The whole story articlesposts the bright band is this development · numbered dots are the others · click one to jump

Peak 43 pieces in one hour at Sep 22, 12 PM; 63 pieces over 41 hours (54 articles · 9 posts) Sep 22, 12 PM — 43 pieces · 42 articles · 1 post — Newswires 26, Google News 15, Hacker News 1, +1 moreSep 22, 1 PM — 5 pieces · 2 articles · 3 posts — Mastodon 2, Bluesky 1, Google News 1, +1 moreSep 22, 2 PM — quietSep 22, 3 PM — 4 pieces · 3 articles · 1 post — Google News 2, Mastodon 1, Newswires 1Sep 22, 4 PM — quietSep 22, 5 PM — 2 pieces · 1 article · 1 post — Bluesky 1, Newswires 1Sep 22, 6 PM — 2 pieces · 1 article · 1 post — Mastodon 1, Newswires 1Sep 22, 7 PM — quietSep 22, 8 PM — quietSep 22, 9 PM — quietSep 22, 10 PM — 1 piece · 1 article — Newswires 1Sep 22, 11 PM — quietYesterday, 12 AM — quietYesterday, 1 AM — quietYesterday, 2 AM — quietYesterday, 3 AM — quietYesterday, 4 AM — 1 piece · 1 post — Bluesky 1Yesterday, 5 AM — quietYesterday, 6 AM — quietYesterday, 7 AM — quietYesterday, 8 AM — quietYesterday, 9 AM — quietYesterday, 10 AM — 2 pieces · 2 articles — Google News 1, Newswires 1Yesterday, 11 AM — 1 piece · 1 article — Newswires 1Yesterday, 12 PM — quietYesterday, 1 PM — 1 piece · 1 post — Bluesky 1Yesterday, 2 PM — quietYesterday, 3 PM — 1 piece · 1 article — Newswires 1Yesterday, 4 PM — quietYesterday, 5 PM — quietYesterday, 6 PM — quietYesterday, 7 PM — quietYesterday, 8 PM — quietYesterday, 9 PM — quietYesterday, 10 PM — quietYesterday, 11 PM — quietToday, 12 AM — quietToday, 1 AM — quietToday, 2 AM — quietToday, 3 AM — quietToday, 4 AM — quiet 1–3
1–3Reports place any launch at 2028 or…
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What was reported 1 claim about this development

  1. 8 outlets Apple explores whoop-like fitness tracker to expand wearable lineup: Report

    first by Business Standard, 1d ago · also Business Today, Neowin, Digital Trends, MacRumors, MacRumors Forums, The Verge +1

    6 more headlines

What people said 3 voices · best of 5 · verbatim

All 3 developments of Apple is prototyping a screenless fitness tracker to rival… →

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