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CultureQuiet 3d · day 5

Prime Video cancels 'Ride or Die' after one season despite strong performance

Hannah Waddingham and Octavia Spencer's action-comedy series is being shopped to other networks by Paramount Television.

What to know

  • Prime Video canceled "Ride or Die" after one season despite the show earning positive reviews and topping the service's top 10 rankings.
  • Paramount Television is now shopping the series to other networks for a potential second season.
  • Viewers speculate the cancellation reflects either Prime Video's poor marketing of the show or demands for higher pay from its high-profile cast members.
some voices

The cancellation reflects casting budget disputes with high-profile actors demanding renegotiation after success.

  • “given Hannah makes about 150k per episode for Lasso, and Olivia Spencer is known to have quite the agent as she got a 500% pay raise during a public pay spat , this answer is very likely budget/renegotiations for season 2.”

    kridddlo · Reddit ↗
some voices

Streaming services now cancel shows that don't achieve massive cultural penetration and meme status, regardless of viewership numbers.

  • “I'm convinced the new rule is "if a show doesn't become big enough that it's being talked about everywhere, has memes made about it, people clipping moments from the show to make gifs for talking to thier friends, etc" it gets cancelled…”

    forgotmyemail19 · Reddit ↗
some voices

Prime Video's weak marketing is responsible for the show's cancellation, preventing it from reaching wider audiences.

  • “I don't know how I would watch it when I've never heard about it until now. Prime is awful at marketing new shows. I would've given it a shot just to see Hannah Waddingham in something new besides Ted Lasso.”

    HungHippoHippy · Reddit ↗

“The ride is over. The Hannah Waddingham and Octavia Spencer adventure comedy series "Ride or Die" is over at Prime Video and will not return to the Amazon streamer after one season.”

TheWrap · TheWrap ↗

Hannah Waddingham Lead actorOctavia Spencer Lead actorParamount Television Producer and distributorAmazon MGM Studios / Prime Video Original broadcaster

Prime Video cancels 'Ride or Die' after one season despite strong performance
The Wrap

How it unfolded 2 developments, newest first · click a bar or a number to jump articlespostscomments

Peak 4 pieces in two hours at Sep 19, 6 PM; 13 pieces over 5 days (7 articles · 1 post · 5 comments) Sep 19, 6 PM — 4 pieces · 3 articles · 1 post — Google News 2, Reddit 1, Newswires 1Sep 19, 8 PM — 3 pieces · 3 articles — Google News 3Sep 19, 10 PM — 1 piece · 1 comment — Reddit 1Sep 20, 12 AM — quietSep 20, 2 AM — 2 pieces · 2 comments — Reddit 2Sep 20, 4 AM — 1 piece · 1 comment — Reddit 1Sep 20, 6 AM — quietSep 20, 8 AM — 1 piece · 1 comment — Reddit 1Sep 20, 10 AM — quietSep 20, 12 PM — quietSep 20, 2 PM — quietSep 20, 4 PM — quietSep 20, 6 PM — quietSep 20, 8 PM — quietSep 20, 10 PM — quietSep 21, 12 AM — quietSep 21, 2 AM — quietSep 21, 4 AM — quietSep 21, 6 AM — quietSep 21, 8 AM — quietSep 21, 10 AM — quietSep 21, 12 PM — quietSep 21, 2 PM — quietSep 21, 4 PM — quietSep 21, 6 PM — quietSep 21, 8 PM — 1 piece · 1 article — Newswires 1Sep 21, 10 PM — quietSep 22, 12 AM — quietSep 22, 2 AM — quietSep 22, 4 AM — quietSep 22, 6 AM — quietSep 22, 8 AM — quietSep 22, 10 AM — quietSep 22, 12 PM — quietSep 22, 2 PM — quietSep 22, 4 PM — quietSep 22, 6 PM — quietSep 22, 8 PM — quietSep 22, 10 PM — quietYesterday, 12 AM — quietYesterday, 2 AM — quietYesterday, 4 AM — quietYesterday, 6 AM — quietYesterday, 8 AM — quietYesterday, 10 AM — quietYesterday, 12 PM — quietYesterday, 2 PM — quietYesterday, 4 PM — quietYesterday, 6 PM — quietYesterday, 8 PM — quietYesterday, 10 PM — quietToday, 12 AM — quietToday, 2 AM — quietToday, 4 AM — quietToday, 6 AM — quietToday, 8 AM — quiet 12
Sep 20Sep 21Sep 22yesterdaynow · 10:46 AM ET
  1. 2

    Viewers cite marketing failures and casting costs as reasons for cancellation

    Comments from Reddit users suggest the cancellation stems from either insufficient marketing by Prime Video or renegotiation demands from high-profile cast members, rather than lack of viewership.

    “I don't know how I would watch it when I've never heard about it until now. Prime is awful at marketing new shows.”
    — HungHippoHippy
    • given Hannah makes about 150k per episode for Lasso, and Olivia Spencer is known to have quite the agent as she got a 500% pay raise during a public pay spat , this answer is very likely budget/renegotiations for season 2. no way either of them signed on for more than 1 season given their recent success which means theyd be able to have a ton of…

      kridddlor/television4d agoview on r/television ↗
    2 more of the top 3 · 5 posts in this stretch
    • I'm convinced the new rule is "if a show doesn't become big enough that it's being talked about everywhere, has memes made about it, people clipping moments from the show to make gifs for talking to thier friends, etc" it gets cancelled now. This show was on Amazon's top 10 for weeks. But it didn't enter the zeitgeist like that so it gets scrapped.

      forgotmyemail19r/television4d agoview on r/television ↗
    • I don't know how I would watch it when I've never heard about it until now. Prime is awful at marketing new shows. I would've given it a shot just to see Hannah Waddingham in something new besides Ted Lasso. Probably not going to now that I know it's not getting another season 🤷‍♂️

      HungHippoHippyr/television4d agoview on r/television ↗
    all of them →
  2. 1

    Prime Video cancels "Ride or Die" after one season

    The series, which topped Prime Video's top 10 rankings after its debut and charted on Nielsen's weekly top 10, will not return for a second season at Amazon.

    1. 4 outlets first by The Wrap, 4d ago · also TVLine, Variety, Deadline · read ↗

  3. background

    Paramount Television shops second season to other services — Following the cancellation at Prime Video, Paramount Television—which now produces the series after Skydance Media's acquisition of Paramount Global—is reportedly shopping a second season to other streaming platforms.

  4. background

    "Ride or Die" debuts on Prime Video — The eight-episode first season of the action-adventure comedy series starring Hannah Waddingham and Octavia Spencer premiered on Amazon's streamer and earned positive reviews.

What people are saying 2 voices from 1 site · best of 5 · verbatim